


As a trusted name in the home improvement industry, Cloudy2Clear wanted to maximise the potential of its website by creating more meaningful interactions with visitors. The goal was to capture high-quality leads and provide immediate, personalised engagement, especially for customers who preferred online communication over traditional methods.
Recognising the value of a human-led and personalised customer experience, Cloudy2Clear needed a solution that could complement their high standards of service while operating 24/7. Achieving this level of engagement, however, required a scalable and efficient approach.
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When Cloudy2Clear wanted to elevate its lead generation and enhance customer engagement beyond traditional hours, they sought more than just an ordinary chat service. They needed a solution that would align with their commitment to high-quality service and strengthen trust with their clients.
SmartChat was the perfect fit. With its seamless integration and human-led, 24/7 support, SmartChat transformed how Cloudy2Clear interacted with website visitors. The results were remarkable—during the initial trial, Cloudy2Clear experienced a 40% increase in their conversion rate, translating to 560 net new, high-quality leads that would have otherwise been missed.
The consistent, real-time interaction enabled by SmartChat not only captured these leads but also fostered trust and engagement with potential customers, driving sustainable growth. SmartChat proved to be more than just a tool—it was an investment that reinforced Cloudy2Clear’s reputation as a customer-centric leader in home improvement solutions.



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